Happy Wednesday, Round Rock! 👋 The Fourth of July is nearly here, and the run-up is loaded — an open-air art market on Main Street, fireworks at the ballpark, and free summer fun all over town.
There's also big hockey buzz — the NHL just kicked off a process that could bring a team to Central Texas — plus good news from our schools, a new Tex-Mex cantina on the way, and the week's best local deals. Let's dig in.
Know someone who'd love Doing Round Rock? Just send them this link: doingroundrock.com
P.S. Congrats to our winners from last week's giveaway — Leticia, Tyler, and Sari — who each received a $50 gift card to Kalahari! To enter this week's giveaway, read all the way to the end of this email...
🎆 Your Round Rock 4th of July Game Plan
The Fourth lands on a Saturday this year — here's how to celebrate without leaving town.
July 4th Parade & Frontier Days
Round Rock's biggest day of the year. The Sertoma Independence Day Parade rolls down Mays Street with giant inflatables and community groups, then the party moves to Old Settlers Park for all-day Frontier Days — carnival rides, live music, vendors, Swifty Swine racing pigs, a pepper-eating contest, and a big fireworks show after dark.
🗓 Saturday, July 4 · 📍 Mays St & Old Settlers Park
See the full schedule →
Fireworks at the ballpark
Prefer a seat and a cold drink? The Round Rock Express host the Albuquerque Isotopes with post-game fireworks two nights running.
🗓 Fri July 3 & Sat July 4, 7:05pm · 📍 Dell Diamond
Grab tickets →
🍦 Where to Cool Off in Round Rock
Triple-digit afternoons are here — here's where to chill out, all locally owned:
The Gelato Lab — a family-run shop slow-churning 24+ flavors of small-batch gelato, newly opened on A.W. Grimes.
Paleteria La Selva — Mexican paletas, snow cones, aguas frescas, and chamoyadas made fresh on Palm Valley.
Dumont Creamery & Café — premium ice cream, boba, and espresso under one roof near Old Settlers.
Fizz Fuzion — a locally owned “dirty soda” drive-thru with a game room and free Wi-Fi on Sam Bass.
💸 Round Rock on a Budget
A running list of the best local deals, freebies, and happy hours:
Purely Provisions
$5 Wine Wednesdays · every Wednesday
📍 212 W Main St · See the special →
Blue Corn Harvest
$6 Mexican martinis + $5 frozen margaritas · Thursdays
📍 2980 Joe DiMaggio Blvd #150 · See the deal →
Kalahari Spa — locals only
$25 Halotherapy Salt Room (Thu) · $20 off facials + free saunas (Tue)
📍 3001 Kalahari Blvd · See local deals →
The Ruby Hotel
Free day pool pass with a $50 food/drink spend · Mon–Wed, noon–5pm
📍 400 Fannin Ave · Plan a pool day →
Rock'N River Water Park
50% off tickets after 5pm
📍 800 Harrell Pkwy · Get tickets →
📅 Events This Week
Hometown Parklet Shows — Final Show
🗓 Thursday 6/25, 11:30am–1pm
📍 Downtown Round Rock Parklets
The last free lunchtime concert of the spring series — grab takeout and catch live music downtown.
Mainly Art — Spring Season Finale
🗓 Saturday 6/27, 10am–3pm
📍 Prete Plaza & the downtown Paseo, Main Street
Stroll historic Main Street for the free, open-air art market's spring finale — about 15 local makers, live and in person.
Trailside Market
🗓 Saturday 6/27, 9am–12pm
📍 600 North Lee Street
Local vendors, music, a playground, and trails to wander.
Round Rock Express Homestand
🗓 Tuesday 6/30 – Saturday 7/5
📍 Dell Diamond
The Express are back home against the Albuquerque Isotopes — a classic summer night at the ballpark (with fireworks July 3 & 4).
Timeless: American Music Then & Now
🗓 Friday 7/3, 8pm
📍 Penfold Theatre
Kick off the holiday weekend with a star-spangled cabaret of American songs from the 1920s to today.
Looking ahead: free Moonlight Movie Nights continue on select Fridays at Old Settlers Park, and Pop Up Play Day hits Kensington Park on Saturday 7/18.
📰 Community News & Headlines
Good things happening around town:
Could an NHL team be coming to Central Texas? — the NHL has opened a six-month process to explore an expansion team in Austin (or Houston), with the Friedkin family lined up as prospective owners of what would be the league's 33rd franchise. Hockey fans, stay tuned. Read more…
Round Rock schools rack up the honors — all five RRISD comprehensive high schools earned the 2025–26 Project Lead The Way Distinguished School designation, and McNeil & Westwood robotics teams qualified for the FIRST International Championship. Read more…
A new mountain bike park is taking shape — construction is underway on Behren's Ranch Mountain Bike Park in northwest Round Rock, a city-owned park with about five miles of trails, including technical and skills trails, cross-country routes, and a pump track. Read more…
Conejos Tex-Mex Cantina is coming to town — the Leander favorite (tacos, fajitas, enchiladas and more) plans to open its Round Rock location this summer. Read more…
Healing Hearts Animal Urgent Care opens this month — a new after-hours option for pets at 115 E. Old Settlers Blvd. Read more…
Last call: nominate a Round Rock “Local Legend” — the city is taking community nominations through June 30. Read more…
🏡 Real Estate Corner
Thinking about buying, selling, or simply curious what homes are selling for around town? Our Real Estate Corner highlights notable local listings, market insights, and trends shaping the Round Rock housing market.
🍕 Restaurant Spotlight
Frank & Margie's (Round Rock)
📍 1401 N. I-35, Ste. 120 · now open
Round Rock just landed something special: Frank & Margie's, from Michelin-starred chefs Phillip Frankland Lee and Margarita Kallas-Lee. The draw is unfussy but seriously good — sourdough-crust pizza and handmade pasta, made with the kind of technique you'd expect from that résumé.
Why go: chef-driven cooking at neighborhood-pizzeria ease — a great date night or a special family dinner without the drive into Austin.
🍦 Poll of the Week
Round Rock's best frozen treat — who's got your vote?
Winner gets the spotlight in an upcoming issue.
That's a wrap for this week. Reply and tell us how you're spending the Fourth — we might feature you next time. See you next Wednesday! 👋
-Doing Round Rock Team
🎁 Enter This Week's Giveaway
To enter this week's giveaway, find our latest post on Instagram — “Round Rock's Sweetest Spots” — and comment “secret code” to enter to win!
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