Happy Wednesday, Round Rock! 👋 The fireworks smoke has cleared and summer is in full swing — Market Days takes over downtown Saturday, free movies under the stars are back, and there's a family-run gelato shop you need to meet.
Plus a 50% off deal on 24/7 indoor golf, more new spots headed to town, and good news from around the community. Let's dig in.
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🍨 Beat the Heat: Meet The Gelato Lab
Triple-digit July calls for gelato. Tucked into Turtle Creek Market, The Gelato Lab is run by husband-and-wife team Andres Botero and Andrea Guzman, who make every batch in-house daily with milk, cream, and real fruit — no processed bases.
The best-seller is the Maracumango (fresh mangoes), and the Rainforest Chocolate is made with specialty chocolate straight from the Amazon. More than 24 flavors, plus gelato cakes, tiramisu, milkshakes, and banana splits — and a kids' corner with games and coloring that makes it a family hangout as much as a dessert stop.
🗺 1500 A.W. Grimes Blvd, Ste 160
See the flavors →
🏗️ Coming Soon to Round Rock
Two more reasons to be excited about eating (and shopping) local:
Casa do Brasil — tableside-carved churrasco is headed to the former Cork & Barrel space on E Palm Valley Blvd, with a late-summer opening in the works. Read more…
Once Upon A Child — the children's resale shop is returning to Round Rock, good news for growing families. Read more…
💸 Round Rock on a Budget
A running list of the best local deals, freebies, and happy hours:
Back Nine Golf
50% off monthly memberships with code YGT50 — 24/7 access, BYOB indoor golf simulators
📍 101 Star Ranch Blvd N #101, Hutto · Claim the deal →
Summer Reading Challenge: Unearth a Story
Free prizes for reading — all ages, no library card needed, through July 30
📍 Round Rock Public Library / ReadSquared app · Sign up →
The Yogurt Experience
$5 fill-up cup every Monday
📍 200 University Blvd, Ste 230 · Get the scoop →
Buddy's Burgers
$5 margs & $4 beers · Mon–Wed, 3–6:30pm
📍 1551 E Old Settlers Blvd · See the deal →
Jack Allen's Kitchen
Monday Happy Hour, 3–9pm — half off starters, $5 frozen margs, and $1 off all drinks
📍 2500 Hoppe Trl · See the deal →
Blue Corn Harvest
Kids eat free Mondays · plus $6 Mexican martinis + $5 frozen margaritas on Thursdays
📍 2980 Joe DiMaggio Blvd #150 · See the deal →
Purely Provisions
$5 Wine Wednesdays · every Wednesday
📍 212 W Main St · See the special →
The Ruby Hotel
Free day pool pass with a $50 food/drink spend · Mon–Wed, noon–5pm
📍 400 Fannin Ave · Plan a pool day →
Rock'N River Water Park
50% off tickets after 5pm
📍 800 Harrell Pkwy · Get tickets →
📅 Events This Week & Just Ahead
Round Rock Market Days
🗓 Saturday, July 11, 9am–4pm
📍 Prete Main Street Plaza, 221 E Main St
Local vendors, handmade goods, food trucks, and live music take over downtown — free entry and free garage parking.
Trailside Market
🗓 Saturday, July 11, 9am–12pm
📍 600 North Lee St
Your Saturday-morning standby: market vendors, music, a playground, and hiking on the trail.
Library on the Go at Mesa Village Park
🗓 Sunday, July 12
📍 Mesa Village Park
The library rolls into the neighborhood with books, sign-ups, and summer reading fun — no card required.
Moonlight Movie Night: Zootopia
🗓 Friday, July 17, 8–10pm
📍 Old Settlers Park, 3300 E Palm Valley Blvd
Free family movie under the stars — bring blankets, lawn chairs, and your favorite people.
Artemis Generation — NASA's Next Giant Leap
🗓 Saturday, July 18, 1–2:30pm
📍 Round Rock Public Library, Meeting Room A&B
NASA Engages brings the Artemis moon-mission story to the library — a free deep-space afternoon for curious kids and grown-ups alike. Ages 8+.
Round Rock Car Show
🗓 Sunday, July 19, 9am–12pm
A Sunday-morning lineup of classic cars, hot rods, and neighborly bench racing.
📰 Community News & Headlines
Good things happening around town this week:
Mi Mundo Coffeehouse is now pouring inside H-E-B Plus — the beloved local roaster opened a second outpost serving coffee and matcha right inside the store. Read more…
RevCo Energy is bringing its HQ and manufacturing to Round Rock — the technology company picked our town for its headquarters and operations, bringing new jobs with it. Read more…
A $30M expansion is coming to Cedar Ridge High School — a bond-funded project filing shows big upgrades ahead for Raider country. Read more…
Universal Distribution is expanding in the Round Rock 45 industrial park — another local employer growing its footprint on the east side. Read more…
🏡 Real Estate Corner
Thinking about buying, selling, or simply curious what homes are selling for around town? Our Real Estate Corner highlights notable local listings, market insights, and trends shaping the Round Rock housing market.
3635 Pine Needle Cir, Round Rock 78681
$549,900 · 4 bed · 3 bath · 2,606 sqft · Village at Mayfield Ranch
This brick two-story just hit the market with the big-ticket items already done — new roof, new HVAC, new water heater — plus a main-floor primary suite and a backyard built for entertaining (covered gazebo, cowboy pool, and a built-in grilling station). Zoned Round Rock ISD.
See the listing →
🪨 Poll of the Week
Round Rock trivia: how did our town get its name?
That's a wrap for this week. Reply and tell us your go-to Gelato Lab flavor. See you next Wednesday! 👋
-Doing Round Rock Team
🪨 Trivia answer: the boulder! Back in 1854, our town was called "Brushy" — until the U.S. Postal Service asked postmaster Thomas Oatts to pick a new name to end confusion with another Brushy nearby. Oatts, who liked to fish Brushy Creek at the big round rock with blacksmith Jacob Harrell, made it official. His old post office still stands at 8 Chisholm Trail Road. Read the full story →
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